Alice.com Raises $3.6 Million

Madison based Alice.com has raised $3.6 million in funding from a group of Spanish investors. This current round brings the total amount raised to $18.2 million since launching in 2008. Alice.com is the leading digital retail marketplace for purchasing household essential goods and is now home to over 600 manufacturers and thousands of household brands. Alice.com recently completed a merger with Spanish company Koto.com and has since expanded to an international European audience.